Before 2014, the call to “stay woke” was, for many people, unheard of. The idea behind it was common within Black communities at that point — the notion that staying “woke” and alert to the deceptions of other people was a basic survival tactic. But in 2014, following
the police killing of Michael Brown in Ferguson, Missouri, “stay woke” suddenly became the cautionary watchword of Black Lives Matter activists on the streets, used in a chilling and specific context: keeping watch for police brutality and unjust police tactics.
In the six years since Brown’s death, “woke” has evolved into a single-word summation of leftist political ideology, centered on social justice politics and critical race theory. This framing of “woke” is bipartisan: It’s used as a shorthand for political progressiveness by the left, and as a denigration of leftist culture by the right.
On the left, to be “woke” means to identify as a staunch social justice advocate who’s abreast of contemporary political concerns — or to be perceived that way, whether or not you ever claimed to be “woke” yourself. At times, the defensiveness surrounding wokeness invites ironic blowback. Consider the
2020 Hulu comedy series Woke, which attempted to deconstruct the identity politics behind ideas like “wokeness,” only to garner criticism for having an outdated and too-centrist political viewpoint — that is, for
not being woke enough.
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