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There's a popular (I guess) ad on local radio (yeh , I listen), and they advertise their product to be "preservative free".
Lo and behold, you look at their website, and the ingredients list, entry #4 is salt.
I personally don't care; I'd buy their product (dietary concerns), but I hate the idiocy of the marketing campaign. What say you.
Is the salt being used as a preservative, or is it in for flavour, or something else?
So, they are not being dishonest. It is basically impossible for them to be using enough salt to preserve the food. If it is dehydrated, salt may have aided in the process of drying, but it is not salt in and of itself that is preserving it. In all probability, the salt is mostly there for taste.
*takes off nerd hat*
nerd hat noted.
should they proclaim the food to be preservative free, or not?
//// not that I disagree with you?
Of course, where this becomes semantically questionable is that they're aiming that kind of marketing at uninformed people who believe it's possible to eat "chemical free" food…
In other words, what if the product had 1 ppm benzene.
Could they call it "organic solvent free"
Many companies flat out lie about what's in their product. For those who might be sensitive to certain ingredients, buyer beware.
*puts on nerd hat*
In all likelihood, the salt is not acting as a preservative. The concentration of salt required to have any meaningful preservative effect is absolutely enormous (over 10% for bacteria, and even higher for mold), and it would destroy the edibility of just about any food. It'd be worse than drinking soy sauce straight (only 6% salt).
Not even traditional salted meat is being preserved with salt. It's being preserved with a combination of dehydration (which the salt does aid with) and acid.
So, they are not being dishonest. It is basically impossible for them to be using enough salt to preserve the food. If it is dehydrated, salt may have aided in the process of drying, but it is not salt in and of itself that is preserving it. In all probability, the salt is mostly there for taste.
*takes off nerd hat*
Any company that did that with a chemical to which there are any substantial number of people who are sensitive would be begging to get sued into oblivion. Anyone who had a bad reaction to a chemical in a product that the label clearly denied was present would have a very solid case for such a lawsuit against the manufacturer of that product.
On that basis, I am going to call solid digestive waste from a male bovine on your claim. I think any company that did engage in the practice which you allege would not be able to remain in business around all the lost lawsuits that would result.
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