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Exclusive | SEAL behind ‘The Terminal List’: The critics hate me but I’m proof non-woke books sell best
Jack Carr served 20 years as a SEAL. He ignored the publishing elites and now his thriller series are a Hollywood hit starring Chris Pratt.

None of that comes as a surprise to Carr. But he says it does come as a surprise to the traditional publishing industry which he says has overlooked his audience: people who want fast-paced, all-American heroes.
But, he said, his authenticity is what people want — and shows why Hollywood is not making hits.
“When Amazon and Simon & Schuster see the numbers and the trajectory they’re noticing that it is very different from any other property that they have. And they’re very happy that it’s happening,” he said.
“I think they [studio execs] are trying to figure it out, but they live in New York and Los Angeles and they have a hard time figuring out that terrain in between.
“And you’ll hear people talk about how they make movies for each other and really not for the masses, which is why the masses are always disappointed in what Hollywood produces in many cases.
“They knew that it hit something that they don’t usually hit in Hollywood. And that is really the people between New York and Los Angeles.
Good article, but to be fair, I dont think the term woke applies when it comes to the book publishing industry, simply because the big publishing firms that used to dominate the market have been doing these things long before "woke" even entered the limelight.
For decades, big publishing has always been pushing the literary genre, you know, those highfalutin, pompous books written with flowery prose and all that (think James Joyce's Ulysses). While the critics love them and they win a lot of awards, these kinds of books also dont sell much when compared to action/adventure books, sci-fi and thrillers, which is why the big publishers have lost a lot of market share since self publishing took off.
But even before the rise of indie publishing, the best selling novelists of the 20th century were never literary writers either. The top selling writer of all time is Earl Stanley Gardner, the author of the Perry Mason books. The 1950s was dominated by Mickey Spillane and his Mike Hammer novels, and he famously said that readers "dont want caviar, they want peanuts." Numbers prove theres a big divide between what the critics want people to read, and what the public really prefers.
So what do we make of all this? If you want to be a writer and want praise, write a literary novel. If you want to make money, write the stuff that people want to read instead- the critics may hate you, but the mounds of cash sure makes it worthwhile.
