How the ‘Party of Lincoln’ Won Over the Once Democratic South
Democratic defectors, known as the “Dixiecrats,” started a switch to the Republican party in a movement that was later fueled by a so-called "Southern strategy."
The night that Democratic President Lyndon B. Johnson signed the Civil Rights Act of 1964, his special assistant Bill Moyers was surprised to find the president looking melancholy in his bedroom. Moyers later wrote that when he asked what was wrong, Johnson replied, “I think we just delivered the South to the Republican party for a long time to come.”
It may seem a crude remark to make after such a momentous occasion, but it was also an accurate prediction.
To understand some of the reasons the South went from a largely Democratic region to a primarily Republican area today, just follow the decades of debate over racial issues in the United States.
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Though some Democrats had switched to the Republican party prior to this, “the defections became a flood” after Johnson signed these acts, Goldfield says. “And so the political parties began to reconstitute themselves.”
The change wasn’t total or immediate. During the late 1960s and early ‘70s, white Southerners were still transitioning away from the Democratic party (newly enfranchised black Southerners voted and continue to vote Democratic). And even as Republican Richard Nixon employed a “Southern strategy” that appealed to the racism of Southern white voters, former Alabama Governor George Wallace (who’d wanted “segregation now, segregation tomorrow, and segregation forever”) ran as a Democrat in the 1972 presidential primaries.