• Please read the Announcement concerning missing posts from 10/8/25-10/15/25.
  • This is a political forum that is non-biased/non-partisan and treats every person's position on topics equally. This debate forum is not aligned to any political party. In today's politics, many ideas are split between and even within all the political parties. Often we find ourselves agreeing on one platform but some topics break our mold. We are here to discuss them in a civil political debate. If this is your first visit to our political forums, be sure to check out the RULES. Registering for debate politics is necessary before posting. Register today to participate - it's free!

Aunt Jemima finally has a new name

It was a good video, LP...and it makes a good point. However, Aunt Jamima is a fictional character based on a racist stereotype of happy, loyal mammy slave.....and Green was hired because she looked like that stereotype....not because of her cooking or any other skill she might have. The only thing that distinguishes her from all the other Aunt Jamima's that followed is that she was the first to portray the fictional character.

I think Greene can be honored and remembered as an icon in black history....but the antiquated servant/slave labels aren't relevant today.

Here's everything you need to know about Aunt Jamima. Scroll down and you can read what blacks really think of Auntie....


I really don't have a vested interest Aunt Jamima....but Black people do. So if the majority of them don't like the stereotype....and they've made their voices heard....then let it be removed. If it doesn't change the product ingredients....then what's it to you?
The history listed in your link doesn't match with what I dug up.

1613436586543.webp

It was Nancy Green's recipe. Not the work of some whites.
 
The history listed in your link doesn't match with what I dug up.

View attachment 67318389

It was Nancy Green's recipe. Not the work of some whites.
Yes, she was the original personification of Aunt Jemima....but it wasn't her recipe and the photo doesn't say that it is.
 
The history link I provided says so.
I must've missed it....can you quote it?
Nevermind...I see it. The link I posted is from black historians and they said that was myth.. So I think I'll take the academics who did the research word for it over a relative whose memory might not be accurate.
 
Last edited:
The history link I provided says so.
I suggest spending time reading the scholarly link that moot posted. https://web.archive.org/web/20140424192836/http://testaae.greenwood.com/doc_print.aspx?fileID=GR5184&chapterID=GR5184-561&path=books/greenwood.


To understand the mystique and to get a grasp of her influence one need only visit the French Quarter in New Orleans. Even today it is easy to buy candy, Aunt Sally’s in particular, with a mammy figure on the package. The list of additional items that can be purchased is quite extensive: dolls, banks, aprons, baskets, butter churns, bathroom plungers, refrigerator magnets— all emblazoned with the face of a heavy-set black woman clad in a red polka-dot bandanna and matching dress with apron, reminiscent of Aunt Jemima. Such items can also be purchased all over America in antique shops, flea markets, craft shops, and general stores.

Black and white consumers caught up in the myth continue to purchase the products, never consciously considering the ramifications of the image and its relevance to the status of contemporary black womanhood. “They were so familiar that few people had any notion that they degraded black Americans. Most people thought the caricatures were simply funny” (Lemmons, 1977, p. 103).
 
“America is not divided by race, color, gender or sexual orientation. America is divided into wise people and fools. And fools divide themselves by race, color, gender or sexual orientation.”

 
“America is not divided by race, color, gender or sexual orientation. America is divided into wise people and fools. And fools divide themselves by race, color, gender or sexual orientation.”


Awoman.
 
I must've missed it....can you quote it?
Nevermind...I see it. The link I posted is from black historians and they said that was myth.. So I think I'll take the academics who did the research word for it over a relative whose memory might not be accurate.
Yes, you missed it or didn't even watch the video.

I don't need to watch it a second time.

Nice try.
 
“America is not divided by race, color, gender or sexual orientation. America is divided into wise people and fools. And fools divide themselves by race, color, gender or sexual orientation.”


"I don't see color"

"Why are they removing the black woman from the pancake box!?"
 
Yes, you missed it or didn't even watch the video.

I don't need to watch it a second time.

Nice try.
I did too watch the video. Did you read my links?

I think Green might've over sold herself to her relatives when she went home for Xmas and that's how that myth got started. There's no doubt she probably made good pancakes because that was part of her job at expos. But the original recipe was created before she was hired. Meaning the product came before the packaging, trademark and the ad campaign....


"...The Aunt Jemima trademark had its beginnings in Missouri. Chris L. Rutt, a reporter for the St. Joseph Gazette, and Charles G. Underwood, a mill owner, purchased the Pearl Milling Company in 1888. ....​
Rutt and Underwood experimented with a combination of various ingredients such as hard wheat flour, corn flour, phosphate of lime, soda, and salt such that when milk was added and the batter cooked, pancakes resulted. They finally perfected the product for which they had been looking, and within a year they produced the first pancake mix (Campbell, 1964, p. 40).....​
The founders immediately began to package the mix for sale to the public. The first commercial batch was packaged in paper bags with a generic label, “Self-Rising Pancake Flour,” since the Aunt Jemima name had not yet been conceived.
While visiting a vaudeville house in St. Joseph, Missouri, one evening in the autumn of 1889, Rutt saw a team of blackface minstrel comedians known as Baker and Farrell. The high point of the act was a jazzy, rhythmic, New Orleans–style Cakewalk performed to a tune called “Aunt Jemima” (Morgan, 1986, p. 55). The song was originally called “Old Aunt Jemima” and was one of the most popular songs of the day, performed by Billy Kersands, a well-known minstrel, from 1870 to 1900. ....​
Mesmerized, Rutt knew that the song and costume projected the image for which he had been searching. He decided to mimic it, using not only the name but the likeness of the Southern mammy emblazoned on the lithographed posters advertising the act of Baker and Farrell, thus beginning a new era in advertising. This would be the first time a living person would be used to personify a company’s trademark (Kern-Foxworth, 1988, p. 18).​
However, Rutt and Underwood could not raise the necessary capital to promote and market the product effectively. They soon ran out of money. After registering the trademark in 1890, they sold their interests to the R. T. Davis Mill and Manufacturing Company, also of St. Joseph, Missouri..... A 50-year veteran of the milling business, he designed a promotional campaign that has been revered for years by many advertisers, promoters, and marketers.​
The first miracle he performed was to improve the flavor and texture of the product by adding rice flour and corn sugar to the ingredients. The next step would be one of the most important to the success of the Aunt Jemima brand. “He simplified the ready-mix principle by adding powdered milk— an extremely significant simplification” (Kern-Foxworth, 1989a, p. 56). Cooks had only to add water to prepare the batter. With this change in the mixture, Aunt Jemima ushered in the beginning of the convenience foods era. Davis was a master at promotion, and the company flourished under his direction....."​


Nancy Green made her first appearance as Aunt Jemima at the 1893 World’s Fair.
 
They'd have to change the name, not just the picture. And that's exactly what they ended up doing.

Why change the name? Nothing racist about the name is there?

How about this: Keep the smiling Black woman, put a crown on her, and change the name to Queen Jemima Pancakes, and would that make you happy?


If they're selling pancakes, then they should just put a picture of pancakes on the box and leave the cultural identities out of it.

Oh, so it's about "identities" with liberals now.

You could put a picture of dog food on a can of dog food instead of a happy dog face, but doesn't everybody prefer a smiling face?
 
Because they are racists and want to replace her with someone else.
Quaker just wants to replace her with a picture of pancakes....since that's what they're trying to sell.
 
Why change the name? Nothing racist about the name is there?

How about this: Keep the smiling Black woman, put a crown on her, and change the name to Queen Jemima Pancakes, and would that make you happy?

Oh, so it's about "identities" with liberals now.

You could put a picture of dog food on a can of dog food instead of a happy dog face, but doesn't everybody prefer a smiling face?


How about just have a picture of stacked fluffy pancakes dripping in butter and maple syrup?
 
It's clearly happening enough for them to make a commercial about it.

It's pandering to liberals by liberals. Two San Francisco looking working professional gay men generally aren't buying Campbell crap soup anyway, so who are they trying to kid? Show a stay at home mom with 5 kids who lives in a trailer park putting chicken and stars on the table, and then you are targeting the real audience for that product.

Bigots always decry any portrayal of homosexuality in mainstream culture as some attempt to force an agenda, when the reality is that it's just a normal portrayal of normal people who are gay.

I know why some companies like Campbell's with falling sales do these desperate moves. Part of it has to do with the false belief that homosexuals are 25% of the population when in fact they are more like 2-3%. So, a company is marketing on a fake assumption. Homosexuality continues to globally be abberent sexual behavior. It is that way in nature. Nature pretty much has already figured this out.


There's nothing more normal about being straight.

Haha...funny.


There's nothing less normal about being gay. /quote]

What does nature say about that? Other than a "less than" situation in nature.


The mere fact that you're arguing that making people in a commercial gay is some kind of issue exposes your true feelings about the issue.

My "true feelings" on the issue of social justice type marketing is that I don't need aberrant images forced on me when considering a can of soup.


It's almost as if you can't face the basic reality of what I said, which had nothing to do with procreation.

Nature has spoken on the matter, and that is why I have the perspective I have.

But this is side track issue to this topic. In term of Aunt Jemima there is nothing wrong with that image, it too has become a social justice issue---- which is typical of liberals.
 
“America is not divided by race, color, gender or sexual orientation. America is divided into wise people and fools. And fools divide themselves by race, color, gender or sexual orientation.”

Cain sure was a fool not wear a mask at a Trump rally, wasn't he? He was one of the first famous black causalities.
 
No, it's not. The history of the woman depicted on the packaging is what some have used to accuse others of racism for saying they never thought of it as racist. So, presumably, it's not enough for them to simply enjoy the most popular pancake mix in America, they must be both hungry and "woke".

Being woke, of course, means not enjoying any product that may be named after a marginalized individual. Should that include Sarah Lee, who, as a woman, was certainly not treated as an equal either?



It's not obsessive to call people racist for failing to view an icon of advertising the way you do? I think it is. Pancakes are not the proper battleground for racial equity that you think they are.



I think this is an unnecessary battle. The black lady is selling pancakes, not bigotry. Do you get as upset when conteporary advertisers say "We got you", emulating an ebonic phrase that is derived, ultimately, of educational inequality for black people? You should. The difference is that black people don't care that advertisers think they're incapable of speaking English properly, and pander to that ignorance, but they ARE upset about the physical depiction from a hundred year old mascot. There's something amiss here.



Laugh away. I'm just saying these are very small victories that, ultimately, achieve nothing for black people. This is just modern white corporatism shifting slightly to keep profitabe.
Awww keep crying white wingers. 😂
 
“America is not divided by race, color, gender or sexual orientation. America is divided into wise people and fools. And fools divide themselves by race, color, gender or sexual orientation.”

Yeah, ole Herm was so wise he ran around maskless, gave himself COVID and died.
 
Let's be honest. Probably even more so with the confederate flag. That's funny though since in a later post you tell a hilarious story about dropping Campbell's soup because they did adds with gay couples. Here, I'll splice in it so we can all laugh at you outing yourself.

Two different things actually. I've always said a company can do whatever it wishes to do. If it wants to be stupid, it's a free country. And pandering to social justice liberals of all types is pretty lame, whether it is removing Black cooks from boxes (Aunte Jemima and Uncle Ben), or attempting to spin unnatural reality as if half of American homes are "two dads" raising a bunch of kids.

Confederate flag, who cares, just don't show me the gays!!! 😂

Totally not a bigot though...

I'm not from the south so I don't have that flag, but it doesn't necessarily offend me depending on the context. Sure, if some KKK guy is flying it probably means something different than some Nascar race fans who are flying the "rebel flag". Either way, it is people like you losing your lunch over Black cooks and other images--- meanwhile you think people aren't noticing all of the silly social justice stuff.

Awww, poor wittle white winger has to hear about the existence of racism, how terrible for you...

Racism exists, it just doesn't exist in everything, and it certainly isn't some systemic problem.

Who cares about gay families advertising soup?

Unless it's gay soup of course.

Commercials about food are supposed to make you hungry, not make you grimace and take two giant steps backward.

All the indigenous natives of Jamaica were slaughtered by the Europeans. The black people in Jamaica are descendants from the slavery.

I'm fully aware of the history of the Caribbean, my wife was born in Cuba. At this point however is might as well be considered ancient history, and it has really nothing to do with pancakes at this point in time.

I'm not gay and advocate for gay people as well. But sure I feel a kin ship with black americans and I've lived here my whole life. It's not like racists can tell a Jamaican and a black American apart.

You are projecting now. You aren't American by nature or by birth, and YOUR experience---- same as my wife's experience here in this county, is vastly different than any native born American... black or white...going back 10 generations or more. I know more southerns who are Black, and who are White, who together have much MORE in common with each other, than people like you have with any us---- hate to break the news to you.


You wonder why all black people don't think exactly the same?

I like Jamaicans, but brother you aren't like the brothers who grew up in my neighborhood.


Not a racist but apparently doesn't think the vast majority of black voters are smart enough to vote in their best interests.

I'll remember you said that the next time we discuss the Blacks who voted for Donald Trump.
 
Two different things actually. I've always said a company can do whatever it wishes to do. If it wants to be stupid, it's a free country. And pandering to social justice liberals of all types is pretty lame, whether it is removing Black cooks from boxes (Aunte Jemima and Uncle Ben), or attempting to spin unnatural reality as if half of American homes are "two dads" raising a bunch of kids.
I'm not sure further explanation is going help you not come off like a bigot and moron for volunteering that you'd be okay with companies advertising with the confederate flag but gay couples is where you draw the line. That speaks for itself.
Court Jester said:
I'm not from the south so I don't have that flag, but it doesn't necessarily offend me depending on the context. Sure, if some KKK guy is flying it probably means something different than some Nascar race fans who are flying the "rebel flag". Either way, it is people like you losing your lunch over Black cooks and other images--- meanwhile you think people aren't noticing all of the silly social justice stuff.
On the contrary I very much want you white wingers to take notice how many people, intuitions, companies, whatever, that couldn't give a shit about your opinion.
Court Jester said:
Racism exists, it just doesn't exist in everything, and it certainly isn't some systemic problem.
🥱
Court Jester said:
Commercials about food are supposed to make you hungry, not make you grimace and take two giant steps backward.
Explaining more about how seeing gay couples make you grimace and recoil is not helping you not look like a bigot.
Court Jester said:
You are projecting now. You aren't American by nature or by birth, and YOUR experience---- same as my wife's experience here in this county, is vastly different than any native born American... black or white...going back 10 generations or more. I know more southerns who are Black, and who are White, who together have much MORE in common with each other, than people like you have with any us---- hate to break the news to you.
I was born here. Though I don't know what your silly speech about southerners all having a fondness for fried chicken and biscuits makes you think a white southerner has more of an understanding of racism. If that's what you meant to imply then... 🤣
Court Jester said:
I like Jamaicans, but brother you aren't like the brothers who grew up in my neighborhood.
I never said I was. Our cultures are different in a lot of ways and those of us living in the US don't have the same history with American racism but we do share a lot of the lived experience and that's something you just will never understand.
Court Jester said:
I'll remember you said that the next time we discuss the Blacks who voted for Donald Trump.
I don't assume blacks who vote with Republicans don't understand what's in their best interests. I just assume their best interests aren't with the black community.
 
I'm not sure further explanation is going help you not come off like a bigot and moron for volunteering that you'd be okay with companies advertising with the confederate flag but gay couples is where you draw the line. That speaks for itself.

I believe in moral hazard and the free market. If a company wants to advertise with confederate flag then that is up to them. I never said it would be what I would do; the market will figure out if their BUSINESS decision was the right choice for them or not. The same way Campbell's Soup thinks that putting homosexuals out in front of their advertising in their minds works for them.

What is so hard for you to figure out in what I said? Unlike you, I'm not telling them what they must or must not do, the way you insist the Aunt Jemima image must be done away with.

Explaining more about how seeing gay couples make you grimace and recoil is not helping you not look like a bigot.

I couldn't care less what homosexuals do. What I said was that seeing scenes of two homosexual men "playing house" on a TV soup advertisement doesn't give me "warm fuzzies" about buying their brand of soup. What do you want me to do, lie about that?

I was born here. Though I don't know what your silly speech about southerners all having a fondness for fried chicken and biscuits makes you think a white southerner has more of an understanding of racism. If that's what you meant to imply then...

Oh, I thought you said you were from Jamaica? And what the hell are talking about fried chicken and biscuits? You are making that up, I never said anything about that, you must have me mistaken for someone else. What I said is that southerners (both Black and White) are not as at each others' throats as you like to spin it. But of course that doesn't fit your narrative, or your agenda to admit people actually do get along, that not everything is about race. You are the one driving the wedge into everything not me.

I never said I was. Our cultures are different in a lot of ways and those of us living in the US don't have the same history with American racism but we do share a lot of the lived experience and that's something you just will never understand.

I'm assuming you are back to talking about Jamaica again? All I can say about that is if you have complaints about Jamaica, or the UK, complain to them.

I don't assume blacks who vote with Republicans don't understand what's in their best interests. I just assume their best interests aren't with the black community.

BINGO!! They are voting in THEIR OWN best interest. They aren't 100% programed into identity politics. They don't spend their days and nights overly concerned about pancake boxes at the grocery store, or rebel flags at Nascar races.
 
How about just have a picture of stacked fluffy pancakes dripping in butter and maple syrup?

I suppose they could, but then image doesn't represent a brand. Sometimes a company wants a face to go with their brand.

Four-famous-food-faces-in-pictures.jpg
 
What is so hard for you to figure out in what I said? Unlike you, I'm not telling them what they must or must not do, the way you insist the Aunt Jemima image must be done away with.
Believe me, that sort of bigotry isn't hard to sus out. We all read you loud and clear buddy.
Court Jester said:
I couldn't care less what homosexuals do. What I said was that seeing scenes of two homosexual men "playing house" on a TV soup advertisement doesn't give me "warm fuzzies" about buying their brand of soup. What do you want me to do, lie about that?
On the contrary you said it made you recoil and never want to touch that brand of soup again. Those aren't the actions of someone who doesn't care at all they are the actions of someone who cares a great deal. But please, keep pretending. It's quite amusing.
Court Jester said:
Oh, I thought you said you were from Jamaica?
I said my family was. My parents immigrated here when they were pregnant with me. I was born in Miami.
Court Jester said:
What I said is that southerners (both Black and White) are not as at each others' throats as you like to spin it.
Yea that's not what I said. Where you imply open violence and hostility I'm talking about political divide that sees black americans voting against southern conservatism by 90% and southern conservatives overwhelming support for over turning the same civil rights legislation that they voted against the last time by 90%. There is hardly a larger political divide anywhere on Earth than that one between people of the same region. Pretend all you want the facts and reality speak for themselves.
Court Jester said:
But of course that doesn't fit your narrative, or your agenda to admit people actually do get along, that not everything is about race. You are the one driving the wedge into everything not me.
Yes, the person who's family immigrated here in the 80s is why black southerners don't vote with you. Brilliant argument.
Court Jester said:
BINGO!! They are voting in THEIR OWN best interest. They aren't 100% programed into identity politics. They don't spend their days and nights overly concerned about pancake boxes at the grocery store, or rebel flags at Nascar races.
So your non racist argument is that the other 90% of us don't know what's in our own best interests?
 
I suppose they could, but then image doesn't represent a brand. Sometimes a company wants a face to go with their brand.

Four-famous-food-faces-in-pictures.jpg
Hmmm....which face should I eat first? None of them look very tasty.
 
Back
Top Bottom