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Popsicles melt in mid-day sun..

This "Flow of frozen beverage" is brought by Snapple. :rofl

I just felt like making up my own version of a snapple commerical! :rofl
 
This is one of the dumbest ideas I've ever heard. Of course when I took and Ad course in college one of the things they told us was pretty much anything that gets people talking about your product is good. People are certainly talking about this. Maybe that was the idea? I find it hard to believe anyone thought they could put a huge Popsicle in the mid day sun and it wouldn't melt all over the place.
 
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