The extent of the woman's injury and graphic pictures of them are only relevant if McDonald's was somehow responsible for them. McDonalds didn't pour steaming hot coffee on her lap, so you have to make a case that product was defective or had some sort of hidden danger the woman wasn't aware of. I see two main arguments supporters of this verdict are using ...
1)The coffee was too hot.
Obviously the woman had no expectation that the coffee wouldn't be hot. I'm sure if McDonald's served her a cup of lukewarm coffee, she would've complained (and rightly so). So it's unquestionable that she knew, "hey if I spill this stuff on me, it's gonna hurt like hell!" So only argument you can make about the coffee temperature is that it was at some ridiculously high temperature above any reasonable expectation.
I don't drink coffee. I think it tastes like crap, so I have no idea what temperature it should be served at. So I did a quick google search for "what temperature should coffee be served at". The first link was to a page for the National Coffee Association.
How To Brew Coffee - National Coffee Association
So if McDonald's was maintaining its coffee around 180 to 190 degrees, it was pretty much within the guidelines of the National Coffee Association. I don't see anything wrong with McDonald's coffee temperature based on the above source.
Also, the Burn Foundation says that much lower temperatures can cause third degree burns quite quickly.
The Burn Foundation - www.burnfoundation.org - Scald Burns
So even if the coffee had been thirty or forty degrees cooler (and well below the optimal serving temperature for coffee), the woman probably would've still suffered severe burns.
So I don't believe McDonald's temperature policy on their coffee was negligent. Nor did the woman have a reasonable expectation that the coffee between her legs did not represent a potentially severe injury if she spilled it on herself.
2) The lid was defective.
I think the numbers here speak for themselves. From 1982 to 1992 McDonalds received 700 complaints of injury due to coffee. According a blog I found that reprinted an article from the Seattle Intelligencer originally written in 1995 by Nicholas Corning, an expert testified for McDonalds that they do sell a billion cups of coffee a year. So over a ten year period, that would be a 10 billion cups of coffee and only 700 complaints of injury.
Legal Reform and the McDonalds Coffee Case Adler Giersch
If the lid and/or cup was somehow defective, I think its reasonable to assume we’d see a much larger ratio of complaints/coffee sold. The complaint rate is statistically insignificant. I’m willing to chalk up the such a tiny rate of complaints to the fact that sometimes people are klutzes.
We don't live in a nerf world. It's not other people's job to completely minimize the risk that something unpleasant might happen to you. Some things are potentially dangerous or harmful and when you buy them, you accept the risk entailed.
Frivolous lawsuits have a huge cost to society. Those huge punative verdicts juries hand out are ultimately paid for by the consumer. And causes companies to be less willing to provide certain services or products. When is the last time you saw a jungle gymn or a see saw at a playground? They used to be everywhere when I was a kid, but I never see one when I take my nieces to the park.